top of page

Turn Your OptifiNow Homepage Into a Dynamic Content Hub with RSS.app

  • 11 minutes ago
  • 2 min read

Your OptifiNow homepage can be more than just the starting point for your CRM. It can also become a centralized source for company news, social media updates, industry information, marketing content, and more.


OptifiNow now integrates with RSS.app, a platform that allows you to create custom RSS feeds from websites, social media platforms, news sources, email newsletters, and other online content.


With RSS.app, you can build a customized feed and have OptifiNow display that content directly on the homepage of your CRM, giving your entire team access to a constantly updated stream of information.


What Can You Display?

The possibilities are extensive. You could create a feed that includes:


  • Your company's LinkedIn, Facebook, Instagram, X, TikTok, or other social media posts

  • New articles published on your company blog

  • Content from your email newsletter

  • Mortgage, insurance, financial services, or other industry news

  • Regulatory or compliance news

  • Content from multiple websites or sources combined into a single feed


RSS.app can turn websites and social media sources into RSS feeds and can also combine multiple feeds into one aggregated feed.


This means you can decide exactly what information you want your OptifiNow users to see whenever they log in.


Keep Your Team Informed Automatically

One of the biggest advantages of the integration is that the content updates automatically.


Instead of someone continually updating announcements or manually posting links inside your CRM, RSS.app monitors the sources you select. When new content becomes available, it can automatically appear in the feed displayed in OptifiNow.


For example, your marketing department could publish a new blog article or social media post and have it become available to your sales team through their OptifiNow homepage without having to send another internal email.


Or you could create an industry news feed that gives your salespeople a convenient way to stay informed about developments that may affect conversations with customers and prospects.


Create the Feed You Want

RSS.app provides tools for creating feeds from websites and social media platforms, as well as a visual feed builder that lets you select specific information from webpages. Feeds can also be filtered, customized, and combined to create a more focused information stream.


Getting started is simple:


  1. Create an account with RSS.app.

  2. Build the custom RSS feed you want your team to see.

  3. Send the feed information to OptifiNow.

  4. We'll integrate it into your OptifiNow homepage.


Once configured, RSS.app handles keeping the feed current while OptifiNow gives your users a convenient place to view it.


Make OptifiNow the Place Your Team Starts Their Day

The goal is simple: bring more of the information your employees need into the system they're already using.


Whether you want to promote your company's latest marketing content, keep employees informed about industry news, showcase your social media activity, or create a highly customized information feed, the OptifiNow integration with RSS.app gives you an easy way to make your CRM homepage more useful and engaging.


Interested in adding a custom RSS feed to your OptifiNow homepage? Contact your OptifiNow Account Manager or email us at support@optifinow.com and we'll help you get started.

 
 
bottom of page