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Lead Management

Lead Management

A lead is a terrible thing to waste. OptifiNow Lead Management ensures all leads are tracked. nurtured and contacted in accordance with company defined practices.

Lead management is a critical component of a benchmark sales process. The sooner you can identify, capture and distribute high probability leads the greater the chance that you will close the opportunity.

Why is it so critical to track leads? Because a typical company loses between 40-80% of sales leads somewhere in the sales cycle. If you aren’t using a lead management system to manage your sales leads, chances are you’re in the group losing a significant part of your investment in sales leads.


Integrating lead sources is a core competency at OptifiNow. We work with hundreds of lead providers and have integrated with thousands of websites and other marketing sources. The bottom line is that we make it easy to get your leads, no matter where they come from

OptifiNow CRM has robust Lead Management features


  • Gain SPEED, clients see a lead to call averaging 5 seconds using our proprietary technology

  • Achieve a more disciplined, lead management process

  • Generate a higher volume of qualified leads

  • Generate better conversion rates

  • Drive more efficient use of Sales staff‘s time

  • Reduce lead leakage and lead loss

  • Get better business intelligence, metrics and reporting about leads

Ready to exceed your sales targets?

OptifiNow is a powerful all-in-one platform that helps enterprise teams easily handle the entire sales cycle – for results you can measure on your bottom line.

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