OptifiNow's new KPI onDemand Driving sales performance
- jmcgee84
- Apr 22
- 2 min read

OptifiNow, a leader in cloud-based sales and marketing automation and CRM solutions, proudly announces the launch of KPI onDemand, an innovative module designed to give sales teams comprehensive, multi-tiered visibility into critical sales performance indicators. KPI onDemand provides real-time, actionable insights at the individual, team, and organizational levels, enhancing transparency and driving sales performance.
“KPI onDemand revolutionizes how sales teams track and leverage performance data,” said John McGee, CEO/President of OptifiNow. “By offering clear, instant visibility into KPIs across multiple organizational levels, we empower sales leaders to make proactive, informed decisions that directly improve sales outcomes.”
Unique KPI’s and Goals: Not all sales organizations or sales professionals are the same, so “canned” KPI’s and goals do not work. KPI onDemand all each enterprise organization the ability to easily configure the KPI’s that work for their organization. And, establish unique goals for each sales professional to drive their success relative to their role and tenure within the organization.
Enhanced Visibility Across Sales Tiers: KPI onDemand delivers a structured view of performance metrics across all levels of a sales organization:
Individual Level: Sales reps can track personal performance metrics, including quota attainment, lead conversion rates, and deal progression.
Team Level: Sales managers have access to aggregate team performance insights, enabling them to quickly identify strengths, pinpoint areas for improvement, and manage resources efficiently.
Organizational Level: Senior leadership gains high-level insights into overall sales effectiveness, providing a strategic view necessary for organizational planning and forecasting.
Dynamic, Intuitive Visualizations: KPI onDemand utilizes visually engaging and intuitive representations of data, facilitating immediate understanding and actionable insights:
Progress Bars: Clearly display real-time progress toward quotas, targets, and sales objectives, making it easy for users to quickly assess their status.
Goal Gauges: Provide a visual representation of performance relative to goals, allowing for instantaneous recognition of areas needing attention.
Leaderboards: Encourage healthy competition and motivation among sales representatives by highlighting top performers, fostering a productive, results-driven sales culture.
Linn Cook, VP of Sales at OptifiNow, added, “The introduction of dynamic visualizations such as Progress Bars, Goal Gauges, and Leaderboards is designed not only to enhance clarity but also to motivate sales teams by clearly illustrating their achievements and opportunities for growth.”
Seamless Integration and Customization: OptifiNow seamlessly integrates into the entire enterprise technology stack which centralizes multiple data sources to build a comprehensive database to build KPI’s around. KPI onDemand offers customizable dashboards tailored to each user’s specific requirements. Users can access their visual dashboards to spotlight the KPIs most relevant to their roles and responsibilities, ensuring maximum impact and effectiveness.
KPI onDemand is available now to all OptifiNow enterprise customers. To explore this transformative feature and discover how it can enhance your organization's sales performance, reach out to the OptifiNow sales team at sales@optifinow.com.