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REMN Wholesale Implements OptifiNow CRM and Marketing Automation Platform

OptifiNow announced today that REMN Wholesale has implemented the OptifiNow platform to drive their sales and marketing efforts. OptifiNow’s integrated CRM and marketing automation platform will enable REMN Wholesale to…

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Digideck and OptifiNow Partner to Offer Customized Sales Enablement Solutions

OptifiNow, a provider of CRM and marketing automation solutions, announced today a partnership with cloud-based presentation platform, Digideck. The partnership enables users of OptifiNow to easily send personalized and dynamic…

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Build Brand Equity with Social Media Advertising

By Linn Cook, OptifiNow Vice President of Sales and Danielle Whetstone, C Squared Social Senior Strategy Analyst Competition within the mortgage industry is fierce, and the race to be first…

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Inlanta Mortgage Launches OptifiNow Platform to Enhance Recruiting Efforts

Wisconsin-based mortgage lender Inlanta Mortgage announced today they have launched the OptifiNow CRM and automated marketing platform to improve their branch development and recruiting efforts. “Recruiting is a big part…

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OptifiNow Announces Integration With Ellie Mae Digital Lending Platform

OptifiNow, a provider of sales and marketing automation technology, announced that its platform will be integrated with the Ellie Mae® Digital Lending Platform, including using Encompass Partner Connect™ API technology….

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California MBA Webinar: How Mortgage Lenders Can Leverage Social Media to Generate Quality Leads

On Thursday, June 18th at 11 am PST, the California Mortgage Banker’s Association (California MBA) is hosting a webinar, “An Innovative Social Media Solution that Powers Lead Generation,” presented by…

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