An Integrated Sales & Management Platform… Designed for the Reverse Mortgage Industry
OptifiNow works in conjunction with each Reverse Loan Officer to prospect, nurture, and close more deals from all the relationships in their sales pipelines. Management controls the sales process and gains the insights needed to drive continuous improvement.
Track, manage and nurture every Lead from Acquisition to Closed Loan from all your Marketing Sources
Manage all your Referral partners, deepen relationships and stay top of mind to drive new opportunities
Sales & Marketing tools for the Loan Officer to engage clients and partners along the entire borrowing process
Build and monitor your Company Specific Benchmark Sales Process to maximize ROI
REPORTING AND ANALYTICS
Real time data-driven KPI’s customized for the entire Sales & Marketing team from each Loan Officer, Branch and Corporate team