An Integrated Sales & Management Platform… Designed for the Retail Mortgage Industry
OptifiNow acts as a personal assistant to each Retail Loan Officer to help them Track, manage and nurture Leads & Referral Partners to convert every opportunity and grow their business. Management controls the sales process and gains the insights needed to drive continuous improvement.
LEAD MANAGEMENT
Track, manage and nurture every Lead from Acquisition to Closed Loan from all your Marketing Sources
REFERRAL MANAGEMENT
Manage all your Referral partners, deepen relationships and stay top of mind to drive new opportunities
SALES ENABLEMENT
Sales & Marketing tools for the Loan Officer to engage clients and referral partners along the entire borrowing process
PROCESS MANAGEMENT
Build and monitor your Company Specific Benchmark Sales Process to maximize ROI
REPORTING AND ANALYTICS
Real time data-driven KPI’s customized for the entire Sales & Marketing team from each Loan Officer, Branch and Corporate team