Recent Blogs

• Discover the Possibilities of Innovative Marketing

    We’ve all heard the phrase, “communication is key,” but what does that mean for mortgage lenders? What are the most effective ways to reach your audience? What’s the game…

• How a Custom CRM allows Mortgage Lenders to Rise Above Their Competition

  There are as many ways to generate loan volume as there are mortgage lenders. A customized CRM platform is central to successfully executing this strategy. Mid-size and enterprise mortgage lenders…

• OptifiNow Successfully Integrates with Encompass TPO Connect

  May 10, 2021 – OptifiNow, a provider of CRM and marketing automation software, announced an integration to the ICE Mortgage Technology™ platform that focuses on wholesale lenders and third party…

• OptifiNow and Mobility Market Intelligence Partner to Provide Real Estate and Mortgage Professional Market Intelligence

  February 24, 2021 – OptifiNow announced today that they have integrated with Mobility Market Intelligence (MMI), a provider of powerful real estate market intelligence and analytics technology. The integration allows…

• OptifiNow Creates New Solutions for Wholesale Lenders with Enhanced LendingQB® Integration

  OptifiNow, a provider of CRM and marketing automation solutions, announced they have enhanced their integration with MeridianLink’s® LendingQB—a browser-based SaaS mortgage loan origination platform—to provide unique solutions for wholesale mortgage…