Recent Blogs

• OptifiNow Creates New Solutions for Wholesale Lenders with Enhanced LendingQB® Integration

  OptifiNow, a provider of CRM and marketing automation solutions, announced they have enhanced their integration with MeridianLink’s® LendingQB—a browser-based SaaS mortgage loan origination platform—to provide unique solutions for wholesale mortgage…

• REMN Wholesale Implements OptifiNow CRM and Marketing Automation Platform

  OptifiNow announced today that REMN Wholesale has implemented the OptifiNow platform to drive their sales and marketing efforts. OptifiNow’s integrated CRM and marketing automation platform will enable REMN Wholesale to…

• Digideck and OptifiNow Partner to Offer Customized Sales Enablement Solutions

  OptifiNow, a provider of CRM and marketing automation solutions, announced today a partnership with cloud-based presentation platform, Digideck. The partnership enables users of OptifiNow to easily send personalized and dynamic…

• Build Brand Equity with Social Media Advertising

  By Linn Cook, OptifiNow Vice President of Sales and Danielle Whetstone, C Squared Social Senior Strategy Analyst Competition within the mortgage industry is fierce, and the race to be first…

• Inlanta Mortgage Launches OptifiNow Platform to Enhance Recruiting Efforts

  Wisconsin-based mortgage lender Inlanta Mortgage announced today they have launched the OptifiNow CRM and automated marketing platform to improve their branch development and recruiting efforts. “Recruiting is a big part…